When it comes to the weather, it can sometimes be a threat to your newly styled tresses. So how can you be ahead of Mother Nature and prepare your hair for whatever she has to offer? You guess it, there’s an app for that.
The first app of its kind, Cast Beauty helps women identify which products to use in their hair and on their skin based on the weather in their area and their personal beauty profile. So, no matter if it’s raining, humid or the sun is shining; users know exactly what products to use in their hair or on skin to be glam all day. And, if they’re heading on vacation, they’ll know what beauty products to take with them.
The revolutionary new app is free to download and provides informative product suggestions based on users’ hair and skin type & the current weather forecast. The brainchild of mobile entrepreneur Sian Morson, Cast Beauty helps women take control of their daily beauty routines by providing them the information and tools to remain picture perfect in any climate.
“It’s very frustrating to have your hair or makeup ruined by the forces of nature after you’ve invested so much time and energy getting ready in the morning,” said Cast Founder Sian Morson. “Cast gives women power over the elements by providing personalized advice on what to use on their hair and skin in various weather conditions. It is the perfect blend of science, technology and everyday life.”
After downloading the Cast app, users enter details about their skin and hair to receive a personalized list of products based on their profile and the weather. Recommended products are available for purchase through the app’s shopping platform.
Users can log into the app with their Amazon account and selected items that are added to their shopping carts or saved in favorites. When a user is ready to make a purchase, the app directs them to Amazon to complete the sale.
Cast also keeps users abreast of how the changing weather can affect their hair and skin by sending beauty tips and reminders via push notifications.
The Cast app can be downloaded on the Apple App store here and the Google Play store here.
What an awesome way to show your hair appreciation on this day!