The music industry has been filled with artists who have thrived and those who have fallen.
In the early 90s duo Milli Vanilli went down in music history for all the wrong reasons. The Grammy award winning duo came under fire when it was discovered that the groups vocals weren’t the ones on the album, “Girl You Know it’s True.” Once the news of the groups mixed vocals hit the press the group was doomed. Trying a comeback in the late 90s, failed for the duo as Rob Pilatus was found dead in a German hotel.
Another Grammy drama riddled mystery is the enigma of Chris Brown. Already an established singer by the time of his escapade, Brown and then girlfriend Rihanna got into the argument heard around the world. Rihanna, now a survivor of domestic abuse, and Brown, seemingly apologetic for his actions on that February night, have both gone on to record music, successfully together and separately.
In the age of social media, singers, like Kesha, have gotten their start on sites like MySpace, and singers, like Azealia Banks, have also had their careers destroyed by sites like Twitter.
With the current pressures of social media and traditional media, musicians are given the task of doing it all to stay relevant.
2014 proved to be the year that would change the lives of two artists forever. Meghan Trainor released the infectiously addicting song “All About That Bass,” which was nominated for Grammy Record of the Year. That same year, Iggy Azalea released “Fancy,” the song of the summer. Rising to the top both artists had promising careers in music, but one fell short of meeting the standards of the public eye.
Fast forward to 2016, and Trainor released the single, “No,” which is currently number two on the iTunes chart, and Azalea released her comeback single “Team,” around the same time, and it is currently number 64 on iTunes, which seems to signal a failed attempt at a boosted career.
One of the reasons Azalea’s career may have fizzled is the failed breakthrough tour, which Azalea canceled because of many reasons, one of which she couldn’t find new tour openers after postponing the tour initially. Nick Jonas and Tinashe were set to join her tour, but once she postponed, both opening acts left, with Tinashe going to Nicki Minaj’s The Pinkprint Tour. Azalea shined on the music charts with “Fancy,” and that could potentially be the singers claim to fame.
Trainor has taken a different route from her body positivity days, and it’s paid off for her in a big way. Shying away from the pop bubblegum era of her debut album, Trainor is going in a grittier and more soulful route, which is paying off for the artist thus far, and will continue until the release of her next album, “Thank You.”
Whether it’s twenty years ago with no social media in site, or the present, with the pressure of a click of a button ruining an entire music career, pop music will continue to root for the underdogs, and get rid of the excess.