Across the internet there are hundreds of thousands of resources available to help a person learn how to do SEO. If you were to search the phrase “how do you do SEO?” you would find forums, articles, software, courses, and much more. Unfortunately, among all the noise it’s often that you’ll come across references that sound good in theory but are completely impractical. You’ll also find practical advice to do SEO, but with several key steps missing.
Brian Dean of backlino.com has considered the above, and so released what is being referred to as “the end all” of SEO courses. Brian’s masterpiece is the course, SEO That Works. The course itself derives from years of experience and application of SEO and backlinking strategies.
This SEO That Works review is based solely on experience and is intended to provide you with the cold hard facts. With that being said, here’s our SEO That Works Review:
- Does this course cover backlinking? Will you learn off-site SEO strategies?
Yes, this course covers backlinking extensively. One of the primary appeals to this SEO That Works is the backlinking strategies that Brian has laid out. In fact, he actually walks you through several step-by-step processes for white hat link building. The results of the strategies he’s laid out are phenomenal. Many of the strategies in this course are the same strategies that are used regularly by Zing Marketing.
- Does this course cover on-site SEO? Will you learn how to optimize websites?
The course doesn’t go over much on-site SEO. If you’re completely new to the concept of SEO it would be a good idea to learn a few things from Brian’s main website (Backlinko) before jumping into SEO That Works.
If you decide to partake in SEO That Works with no prior SEO knowledge, you won’t be completely lost. The concepts in the course are very simple and easy to understand. You’ll also be invited to join the exclusive Facebook group that will allow you to ask questions and post your progress and results from the course.
In addition to having support on Facebook, you’ll also have an opportunity to ask Brian a few questions (although on-site SEO is something you could pick up almost anywhere). Having Brian Dean answer your SEO questions is worth the investment alone.
- Is SEO That Works expensive? Will it cost a fortune to get started?
The simple answer to this question is “No”. If you take the concepts in this course and put them into application, you’ll find that your website and whatever it is you’re selling will be put in front of thousands of people.
From the perspective of an SEO agency, you’ll hold strategies that companies dream of having. This in itself could result in large profits. SEO That Works will give you an advantage over your competitors as you’ll be able to say that you’ve received this training and can use it for your clients.
From the perspective of a blogger, you’ll know exactly what to do to gain thousands of readers. Brian Dean uses the strategies in his course on his own blog and receives hundreds of thousands of visitors.
From the perspective of an e-commerce store, you’ll have the tools you need to put your products in front of thousands of people. Although e-commerce is notoriously competitive and and can be very difficult, these strategies can be applied to your e-commerce store. Brian Dean even has a few testimonials from e-commerce store owners.
This course is expensive if you work in fast food and have no intention of using the information. However, for any business owner that intends to use the information, it’s extremely inexpensive. The truth is that it’s only going to be worth as much as you put into the application of the tools laid out.
For a person who has no intention of running their own business, this information is still worth thousands. Anybody in the SEO industry knows who Brian Dean is and knows how effective his SEO is. To have on your resume that you’ve completed the SEO That Works course would add significant value in any job interview for a marketing position or some management positions,
- Here are the drawbacks of SEO That Works.
This course may not be for the guy who has the “get rich quick” attitude. A lot of the concepts in SEO That Works will require some time and effort. A lot of the focus is on white-hat SEO, providing the best quality content on the internet, and creating exchanges with others across the web.
With that being said, this course won’t really work for a person who wants to do nothing more than optimize some page titles and URLs. It’s going to require that you reach out to people, research content, and provide a good user experience on your website.
If you’re prepared to invest your time to create something of high quality for your potential customers, then this course is definitely for you. You’ll find that by putting the course into application you’ll see some incredible results.
Overall the course is one of the best SEO courses available on the internet. If you’re new to SEO, it will get you started in the right direction. If you’ve been around SEO for a while, it will give you new tools to use.
That’s all for this SEO That Works review. If you got something out of this, please be sure to share and subscribe!