Twitter has proven to be a useful tool for candidates in the 2016 presidential election to position themselves in a favorable manner to the electorate. But for some candidates like Donald Trump for instance – it can also be viewed as detrimental at times to his carefully manicured brand that he has established in the Republican primary.
This appeared to be the case after the tenth Republican debate in Houston Thursday night hosted by CNN when the New York real estate mogul proceeded to tweet:
Lightweight Marco Rubio was working hard last night. The problem is, he is a choker, and once a choker, always a chocker! Mr. Meltdown.
— Donald J. Trump (@realDonaldTrump) February 26, 2016
The tweet was in reference to Rubio’s infamous debacle in an earlier debate in February prior to the New Hampshire primary, when he repeated himself three times like a robot that was short circuited.
Trump, who never misses an opportunity to excoriate his competitors, was surprisingly quiet about Rubio’s implosion at the debate. However, three weeks later after being attacked by Rubio in the Houston debate, Trump unleashed a torrent of missives against Rubio calling him a “choker.”
The only problem with his tweet was it contained multiple typos or misspellings of the word choker (chocker) which gave fodder to Rubio the next day on the stump. But lets step away from the demagoguery laced campaign and take a closer look at Trump’s chock filled tweet about choking.
According to Jody Levine, an MSW and psychotherapist in Potamic, Maryland, she found Trump’s tweets quite revealing about his personality.
“First of all it is obvious Trump is an impulsive person,” said Levine. “Rather than take his time and spell check his tweets, he has this urge to rush them out without vetting them properly. He has done this before with other tweets, which is shocking considering the fact that he is running for the leadership position of the free world.”
“He is also a man that seemingly lacks trust,” added Levine. “Rather than have a campaign marketer send out his tweet which is a normal practice among other candidates, he obviously tweets without consulting his campaign team due to the fact that he has so many typos and misspellings.”
“The tweet shows that he is insecure man,” said Levine. “Rather than dismiss Rubio’s critical remarks, he took them personal and perhaps they hit a raw nerve and he responded typically by going after Rubio’s jugular.”
“His tweet reveals that he displays bullying tendencies when he calls Rubio a choker,” Levine reasoned. “When Trump is criticized rather than stay on topic he preys on his competitors’ weaknesses in an attempt to intimidate and maintain his edge.”
Now in fairness to Trump, it seems impossible to define a person’s cognitive behavior in less than 140 characters, but Levine’s observations seem eerily close to the way he is depicted by many.