When first contacted about this story, there was no indication that the experience would be any different from any other shoe review; receive shoes, photograph shoes, write an intro about the shoes, wear shoes incessantly, write a review about the shoes. It’s nice when things are down pat. It is also nice to be surprised by a good, old-fashioned fitting and some of the best customer service around. That’s why you need to know about Abeo Footwear (and The Walking Company and Jon Bryant, the guy who provided the excellent customer service).
Today, instead of diving right into a shoe introduction, we’re going to take a peek at the Abeo 3D Foot Analysis System as well as the B.I.O. (Built In Orthotic) System. This duo is the Abeo secret weapon in the war against poor-fitting shoes. While this does require a trip to an actual shoe store, it means that there’s a very good chance you’ll walk out shod in some perfect fitting shoes.
It all started with a trip to The Walking Company store in Walnut Creek. Once there, I met up with Abeo shoe guru, Jon Bryant. Since it was early on a Monday morning in a mall that was seriously under construction, Jon was able to provide me with a ton of information while also providing a very thorough fitting with just a few interruptions from walk-in customers. It was genuinely refreshing to see Jon take care of me and the other customers in the store simultaneously without anyone getting frazzled. Jon is a true professional and an old-school shoe-guy with A LOT of experience.
The fitting process is pretty straightforward and totally high-tech. It involves both walking across and standing on a somewhat squishy mat that is about the size of a doormat. This mat is connected to a computer, and the computer runs an application that scans the foot/feet which provides the person fitting the shoes with a heap of information that would otherwise go unnoticed. Unbeknownst to me, it turns out that my feet are significantly dissimilar, both in form and function, which could explain why I only get shin splints in my left leg when I run too far or too fast.
The next step is that old-fashioned fitting mentioned at the top of this article. This means perusing the wall of shoes to find a range of acceptable styles, then trying them on with various inner soles and/or orhthotics as suggested by Jon the shoe guru. By the time we were done, not only did I try on just about every shoe in the store, I walked out with the following:
- an in-depth understanding of the Abeo B.I.O. & 3D fit system
- a better understanding of the mechanics of my feet
- a new appreciation for excellent customer service
- a pair of Abeo Rush running shoes (intro and review coming soon)
- a pair of Abeo LiTe Carson casual shoes (intro and review coming soon)
If you really want to treat yourself to an comprehensive fitting and new pair of shoes, you’d be hard-pressed to do better than at The Walking Company. If you happen to be anywhere near Walnut Creek, do yourself a favor and swing by to see Jon. For more information about Abeo shoes, click here.