Marvel has taken our love for icons to new heights with a monumental collaboration. Kicking off NYFW in true groundbreaking style, the worlds of fashion and comics have collided and created quite an explosion as the ingenious GARAGE Magazine demonstrates just what true girl power is all about.
Thanks to the fashion-forward editorial trailblazer, our favorite five Supermodels are taking on our world’s favorite five Superheroes and in this battle, everybody wins.
Shot by fashion photographer Patrick Demarchelier, with makeup by Pat McGrath, these five special edition covers, which will be accompanied by a feature story and 3D digital animation displaying within the Garage Magazine app, showcases Adriana Lima as She-Hulk, Karlie Kloss as Black Widow, Candice Swanepoel as Spider-Gwen, Lexi Boling as Captain Marvel and Cuba Tornado Scott as Thor.
Sana Amanat, Director of Content Development and Editor at Marvel Comics said that, “Reinterpreting our Superheroes through these fashion magazine covers perfectly demonstrates what we believe about our characters – the idea that anyone can express their own unique identity and individualism.”
The Brazilian-born Adriana Lima, as She-Hulk, plays one of the strongest heroes in the Marvel Universe. She says that her real-life superhero is her Grandmother. “She taught me about strength and grace, and that you should aspire towards both”.
Karlie Kloss as Black Widow proves that strength has no limits, as her super powers are intellect, combat and espionage. Karlie stated, “My mom is my real-life superhero. She’s one of the strongest women I know and is always there for me”.
Victoria’s Secret Supermodel, Candice Swanepoel, can now also add Superhero to her resume for her portrayal of Spider-Gwen. Awarded with her own comic in the Marvel Universe in 2015, Spider-Gwen is known for playing in an underground band and turning into a vigilante by night. Equipped with special web-weaving, wall-climbing spider prowess, this angel is definitely spreading her wings beyond imagination.
Lexi Boling’s special power as Captain Marvel is projecting energy from her hands and flying at super speed, as well as having the ability to survive in space. She’s a champion of individuality. Lexi said, “I think this project shows that women really can do anything they want. Whether it’s work or play, women have a certain empowerment and fire that’s inspiring”.
The shaven-head teenage granddaughter of Ridley Scott, and prize equestrian talent and illustrator, Cuba Tornado Scott, plays the mighty, thundering Thor, whose special power is superhuman strength. This young maverick is really the true hero who shows us that real-life human strength is something to be admired.
In an age where style and courage are portrayed through a mixture of creativity and technology, this is the ideal medium to celebrate the beauty of today’s role models.
You can pick up a copy of GARAGE Magazine’s 10th issue which is hitting newsstands on Feb. 11.
And for those wanting to get a glimpse into the GARAGE x Marvel project, you can stop by Disney’s Times Square billboard in New York City on Friday, Feb. 12 to see footage of the cover models in action.