Lauren Conrad, star of that early Millenium LA staple “The Hills”, is an ocean lover who is putting her time and heart into Oceana’s latest campaign.
During the BP oil spill, thousands of precious Kemp’s ridley sea turtles perished here in the Gulf, but for a different reason than the plague that Conrad’ s fighting now.
For according to Oceana, every year more than 50,000 sea turtles are inadvertently killed by shrimp trawling nets in the Southeastern waters of the U.S. These are tiny creatures when they are young; hatchlings average just around 0.5 oz.
In the new PSA for Oceana that aired Feb. 24, Conrad is on a beach sharing her hopes for saving these tiny endangered turtles: “Sea turtles start their lives with a mad dash for the sea. It’s a tough journey. Predators are on watch for a quick bite to eat. But it’s our appetites that pose the biggest threat of all. Nets designed to catch some of our favorite seafood, threaten sea turtles’ survival…”
The risk to turtle survival from trawling occurs because the tiny creatures get swept up in the day’s catch. However, something called a “turtle excluder device”- a grid of bars that will bring in the catch while allowing the tiny turtles to swim free – is known to prevent as much as 97 percent of unnecessary sea turtle deaths. Conrad and Oceana are urging everyone to sign a petition to Pres. Obama that will make it mandatory to get all these devices into shrimp trawling nets.
See the PSA here; and read more about the cause here. Learn more about the turtles.