National Video Games Examiner Patrick Hickey Jr. chats with Evolve Labs’ Adam Sellke, who discusses the eSports brand’s massive expansion and what it means for the industry.
The founder/ co-founder of several startups (Surtsey, Madoi, Ripshark, Tunebloom, Evolve Labs and more), and having served in individual contributor and management roles at Merck, BBDO, Carlson Companies, UnitedHealth Group and Best Buy, Sellke has more than enough experience in a variety of different corporate positions and understands what competitive gaming must do to reach another audience.
About Evolve Arenas:
Compared to other tournament sites, Evolve Arenas offers simple, low hassle, online destinations for competitive gaming. There is no bracket system and fees are modest (as low as 25 cents per player), so players can drop in for quick matches at any time without feeling locked in or like they’re breaking the bank. Additionally, Evolve Arenas has developed a proprietary matchmaking system and a player quality “Q” score to facilitate fair matches and honest outcomes, which is essential to any viable competitive platform.
For more information on Evolve Labs, click here.
Patrick Hickey Jr.: What was the inspiration this the new sites?
Adam Sellke: Many of our members have been asking us for eSports-related services. The fastest way to market was to develop standalone properties and to test them alongside each other. We also really liked the idea of capturing the competitive style and energy around each of the titles we support. Hence Evolve Arenas was born.
Hickey Jr.: How will they change the face of eSports?
Sellke: We’re pioneering instant, bracketless eSports competitions. We think the format represents an easy entry point for players seeking to enhance their gaming experience. We try to lower the barriers and increase the excitement for gamers at any level.
Hickey Jr.: Why should I casual gamer get involved in this?
Sellke: Casual gamer might be intimidated by bigger tournaments and bracket commitments. Evolve Arenas is a convenient way to get in and play for a bit at a level commensurate with their skill, and with just enough money on the line to make it interesting. Something as small at 25 cents on the line can add a whole new dimension to the competition. It may not be a lot, but now your match means something.
Hickey Jr.: What are your goals here?
Sellke: It’s a grand social experiment really, but I’d like to see a vibrant ecosystem of gamers from all over the world at all kinds of skill levels engaging in fair matches with honest outcomes. My hope is that Evolve Arenas one day produces the Babe Ruth of eSports… From humble beginnings, of course!
Hickey Jr.: What’s next?
Sellke: This is only the beginning. We’ll be iterating on Rocketeer a lot in the immediate term, but after that we’ll be opening up BlackFlag to the public and adding other arenas as fast as we can make them.
Hickey Jr.: Anything else you’d like to add?
Sellke: Players interested in being part of our Rocketeer Launch Team can apply here. Team members will get a $5 credit to play Rocket League on Saturday, March 19.