On January 28, Wired.com reports, “Netflix and Amazon Offer Indie Filmmakers Hope (And Lots of Money).” On January 27, The Washington Post reports that, “Deep Pockets of Streaming Services Drive Up Market for Movies, TV Shows.” They state that at the Sundance Film Festival, where indie films are screened and sold, some of the industry’s biggest names fight to win distribution rights (such as Universal, Sony and Fox Searchlight…), the winners are not all from Hollywood today. Amazon and Netflix now have a place at the table of one of the film world’s most lucrative events, aiming to compete with traditional distributors who buy and advertise movies for box-office profits.
Netflix recently announced that it has remained profitable and has added a record number of new subscribers in the final quarter of last year as it pushed to expand globally. Netflix shares jumped more than six percent, after revealing that its subscribers had topped 75 million and that it had made a profit of $43 million in the final quarter of last year. Netflix said its total membership went over 75 million just hours after the end of the official close of the quarter, Further, Netflix has said that it expects to add a total of 6.1 million members in the first three months of this year. Netflix reported net income of $43 million in the quarter and that money had poured into nearly every country but China. The streaming television pioneer announced early this month that it had significantly expanded its global footprint to 190 countries with service in 130 new markets including India. The streaming giants are significantly succeeding with their “deep pockets” making them real players in the movie business.
For those who want to encourage the streaming giants to provide and produce good family and redemptive content, consumer support and feedback is important with these services. It is all the more important now to rate and review movies on these services with good content and artistry with their user-friendly feedback tools. Consumers can also rate and review good movies on movie theater sites and on IMDb (Internet Movie Database that list movies in development, pre-production, production, as well as post-production and distribution). Just visiting a page on IMDb for a good movie improves its rating and rank on the database, which some producers, distributors, investors and more check to apprise the viability of movies, even when they are in development, pre-production, and production
Consumers can also Like and give feedback for film teasers and trailers on YouTube and other social media sites. What the streaming giants keep on their streaming sites or delete are influenced by consumer feedback. Consumers have a voice and commercial power that they can use for good simply by giving feedback, ratings, and reviews on many quick and user-friendly tools for movies and TV shows. Albert Einstein said, “The world is a dangerous place, not because of those who do evil, but because of those who look on and do nothing.”