I got a jar of La Mer moisturizing cream for Christmas. It is a 1 ounce jar that retails for about $175.00, and is one of those indulgences that I enjoy best when presented as a gift as my budget doesn’t usually stretch that far. I started using it right away and noticed that my skin was softer, smoother and a little brighter even. Here’s the thing though, right around the same time that I began using the La Mer in the morning, I started using the new CeraVe Healing Ointment on my face at night and noticed an even more pronounced improvement in my skin the next morning. The first time I looked in the mirror after sleeping with the ointment on my skin all night I was a little shocked. I actually did a couple of double takes because I thought maybe my eyes were not fully opened. Indeed, this relatively inexpensive ointment had a near miraculous effect on my skin. I did not have any blemishes, dry patches were gone, and my skin was clear and glowing. Ever since that morning I slather the stuff all over my face and neck at night.
Back in October, Valeant Pharmaceuticals unveiled its wondrous new product for a group of health and beauty writers and editors at the Harvard Club in Midtown. During a luncheon presentation, guests heard from Joshua Zeichner, MD, a NYC board certified dermatologist. Dr. Zeichner is up-to-date on the most current treatments in both medical and cosmetic dermatology, and with a medical focus on the treatment of acne and Rosacea, Dr. Zeichner’s message appealed to this writer, who has battled both ailments. Dr. Zeichner informed the audience that the new CeraVe Healing Ointment could be used safely on the face. Taking this information in, I resolved to make use of the 12 ounce sample for my real problem areas such as my hands, elbows, and feet. I was especially excited to see how the ointment would treat my extremely dry and cracked cuticles. But I was not planning to put it on my face as I have had bad experiences with allergic reactions with untested products in the past.
This all changed one night when I crashed into bed without using my usual nighttime moisturizer, which happens to be another Valeant Pharmaceuticals product, CeraVe Skin Renewing Night Cream. I reached for the jar of CeraVe Healing Ointment on the bedside table to rub into my hands and cuticles, my routine since I started using it for that purpose back in November, to great benefit I might add here, and thought, what the heck, might as well rub it on my face and see what happens in the morning. I was too tired and lazy to get out of bed and retrieve my go-to from the medicine cabinet. If I woke up with a reaction on my skin at least I didn’t have to go anyplace important and could stay inside until my skin cleared up. But that’s not what happened. The next morning it was kind of miraculous. Here’s this jar of drugstore ointment that I can purchase at my local CVS across the street doing a better job on my skin than the expensive stuff from Neiman Marcus.
CeraVe Healing Ointment is the first and only healing ointment with a non-greasy feel that combines the ideal ratio of three essential ceramides (1, 3 & 6-II) with other key hypo-allergenic ingredients in a non-comedogenic and lanolin-free formula. Developed with some of the country’s leading dermatologists over a three year period, CeraVe Healing Ointment provides intense, long-lasting moisturization, even to eczema prone skin. Petrolatum, the active ingredient in healing ointments comprises 46.5% of the formula, compared to the leading brand that contains 41%. Unlike the leading brand, CeraVe Healing Ointment has been accepted by the National Eczema Association and does not contain lanolin. In fact, 9 out of 10 ointment users say they would switch from their current brand to new CeraVe Healing Ointment. CeraVe Healing Ointment features a unique blend of mineral waxes such as ozokerite and paraffin, along with dimethicone, and hyaluronic acid. It delivers silky, lightweight results because its formula has been carefully honed to produce a favorable tactile feel without leaving behind a tacky residue.
This lack of greasiness is a key factor for its appeal as far as I’m concerned, because my habit after moisturizing before bedtime is to grab my iPhone and scroll through Instagram and text messages. I would normally be concerned about residue all over the phone, but the ointment is absorbed pretty quickly into my skin. As a result of regular use for the past two months, my cuticle problem is gone and my hands look much clearer and the sandpaper texture on my fingertips is gone. But the real miracle the CeraVe Healing Ointment has blessed me with is the wonderful effect it has had on my complexion each morning. I plan to use up the remainder of the little pot of costly La Mer, but when it’s gone I won’t expect to feel the usual anxiety about spending so much for moisturizer; I will just go across the street and get another 12oz. container of CeraVe’s new product for about $22.00.
CeraVe Healing Ointment is available at Walgreens, CVS, Walmart, Target and RiteAid in January 2016. For more information, please visit: www.cerave.com or www.valeant.com.
CeraVe® Healing Ointment SRP:
$21.99 USD (12.0 oz. jar)
$14.99 USD (5.0 oz. tube)
$11.49 USD (3.0 oz. tube)
$3.99 USD (0.35 oz. tube)
$6.99 USD (2 pack: 0.35 oz. tube)