Los Angeles Real Estate has seen record breaking prices over the past two years in every sector and neighborhood. So how do buyers, sellers and investors gain a competitive edge?
Welcome to Real Estate 2.0 or Californian Estates; where an elite group of innovative Beverly Hills Agents have re-invented the way properties are marketed with a creative client-centered approach. The well-informed are tuned into the pocket listing program at Californian Estates based out of the offices of PLG Estates in Beverly Hills.
Pocket Listings are off-market listings that tend to circulate between top-producing real estate agents. Selling off-market provides sellers a more straightforward and private approach to getting their homes sold while giving serious buyers an advantage with access to great properties without fighting the crowds and finding themselves in convoluted and expensive bidding wars.
Utilizing the MLS is the conventional approach to the sales and acquisition of real estate. Competing with hundreds or even thousands of other buyers could become exhausting. Therefore, Californian Estates has introduced a groundbreaking approach to ensure their clients stay ahead of the game to hedge the competition.
Maurice O’Sullivan, CEO of Californian Estates explains, “Buyers get extremely frustrated with the real estate rat race of bidding wars and negotiations. They are looking for something seamless. Sellers want to get the best price for their homes too, and usually do, but they are looking for an easier way to achieve a successful sale. They prefer something more discreet than having an open house for every man and his dog to traipse through their home.”
“Savvy real estate buyers and investors don’t go in the proverbial front door along with everyone else,” says Californian Estates’ Director of Operations, Bethany Colson. “They want to be a part of an exclusive network, in the know, getting the best off-market properties with the wise guidance of a trusted real estate team.”
Recognizing this need of their clients, Californian Estates has developed an innovative program called Inner Circle Exclusive Access.
Buyers get privileged consideration for some of the best properties and investment opportunities in the hot Los Angeles market.
Sellers enjoy a more discreet process. Additionally, they benefit from a valuable chance to test the market with pricing and feedback before the omnipresent MLS Days On the Market clock ticks away. This insures a seller that their house won’t sit stagnant past the 2 week “hot” period and into the dreaded purgatory of ‘something must be wrong with this home!’ and ‘why didn’t it sell?’
The Inner Circle Exclusive Access pocket listings program can give both buyers and sellers more options and Californian Estates brings together the right support, team, network and sophisticated marketing to deliver results. With a vast network of VIP agents, associates and clients, Californian Estates is on the pulse of the Los Angeles real estate market and delivers advance notice of highly-desirable pocket listings to Inner Circle members through a weekly Inner Circle Hotsheet and timely regular updates. A Developer and Multi-Family/Commercial editions are also available with timely and important updates.
“Having access to pocket listings have been an integral part to the success of our development process and our relationship with Californian Estates has been a valuable asset,” says Bradley Eisenstein of LA based Gotham Developments. “Maurice has a nose for the best off-market properties around. He finds us great pocket listings to buy and develop and when we are ready to sell, we run it through his off-market program again. The whole process is easy, opening up my time and energy to building and developing more properties.”
Not only designed to deliver lucrative results for their client’s, Californian Estates endeavors to create a pleasurable experience, from start to finish. Californian Estates offer the sellers a spa treatment or nice lunch in a beach front restaurant, while the team conducts private
showing on their behalf. Do you get this service from the likes of Zillow, Trulia, or any other
real estate company?
Maurice O’Sullivan describes his simple approach to success: “People are not interested in what you know until you they know how much you care, and caring for our clients and their advantage in this market is what makes the difference.”
Inquire about Inner Circle Membership by contacting Bethany Colson, Director of Operations of Californian Estates at firstname.lastname@example.org
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