It’s officially spring, regardless of the winter’s chill in the air. The North Carolina Museum of Art (NCMA) will hold their second annual Art in Bloom on April 7 through April 10. “After last year’s successful launch of Art in Bloom, we are thrilled to host this flower-filled festival for our visitors once again,” said NCMA Director Lawrence J. Wheeler. “This year we have exciting new speakers, a different group of creative and talented floral designers, and even more works of art to be interpreted as beautiful floral arrangements. It will be the perfect event with which to welcome spring.”
The event features 60 floral experiences inspired by the NCMA’s permanent collection and created by world-class floral designers. Art in Bloom also includes master classes, floral demonstrations, and presentations by internationally renowned floral artists, designers, local florist owners, and lecturers.
Laura Finan organizes the event. “These types of events are done in other museums (in major cities) and the one in Boston is about 40 years old,” said Finan. “We were looking for a fundraising idea that would bring the public into the museum in a different way and we put our own spin on it. It can become a tradition. North Carolina is a rich agricultural place and there are many flower farms and farmer’s market that have flourish in the area.”
The first ideas blossomed with “The curator who is no longer with us decided that each of these floral art works deserved its own pedestal. So he created the design where you can actually walk through the galleries without a map,” said Finan. The collections and order of the floral arrangements would lead visitors to a visual journey of nature’s and manmade beauty. The interplay of this combination may be how bees move from one flower to the next collecting pollen.
The creations include “Designers who are volunteers, some professional, and hobbyist. They choose a work of art by lottery in a sealed envelope and they design arrangement inspired from the work of art. Inspirations can come from colors, patterns and sometime the designers research the story of the art work (and included in the themes in the arrangement),” said Finan. The artfully inspired flowers “correspond and lend itself for people to pay closer attention to the art work.” This is the power of flower.
Exclusions to Art in Bloom are bugs. The flowers and plants used must be treated with pesticides if placed inside the museum. There will be arrangements outside for pesticide-free grown plants. “We don’t want any bugs coming out invading the art,” explained Finan.
Floral arrangements on view in the Museum’s permanent collection galleries, Art in Bloom includes:
- Presentations by Olivier Giugni, David Beahm, Julieta Sherk, Ashley Woodson Bailey, Erica Anderson, the American Institute of Floral Designers, and more (see below for more information on presenters)
- Demonstrations , including one by the Triangle Bonsai Society
- Master classes by Olivier Giugni, David Beahm, and Ashley Woodson Bailey (lunch with the designer included; limited admission)
- Workshops by the Triangle Bonsai Society and papermaker Ann Marie Kennedy
- Children’s and family-friendly activities , including a scavenger hunt, origami and paper flower making, and family tours
- Floral merchandise and trunk shows at the Museum Store
- Opening champagne reception where visitors can meet the floral designers featured in Art in Bloom
Featured Art in Bloom presenters include:
- French floral designer Olivier Giugni, who has created arrangements for Vogue, Vanity Fair, Harry Winston, and more; and who has appeared on The Martha Stewart Show and The Chew
- Event designer David Beahm, who has designed events for the Discovery Channel, Victoria’s Secret Beauty, Christian Dior, Louis Vuitton, and more; and who has been featured in The New York Times, New York Magazine, Town and Country, and Style
- Julieta Sherk , a registered landscape architect and an associate professor teaching landscape design at the NCSU College of
Agriculture and Life Sciences
- Ashley Woodson Bailey , a popular floral photographer
- Erica Anderson , the first horticulture intern on Appledore Island—the island on which artist Childe Hassam spent summers painting the landscapes featured in the spring exhibition American Impressionist: Childe Hassam and the Isles of Shoals
The American Institute of Floral Designers , the floral industry’s leading nonprofit organization dedicated to establishing, maintaining, and recognizing the highest standard of professional floral design
Art in Bloom
April 7−10, 2016
North Carolina Museum of Art 2110 Blue Ridge Road in Raleigh
$10 Museum members
Free for children 6 and under
Additional fees charged for select workshops, demonstrations, and events
About the North Carolina Museum of Art
The North Carolina Museum of Art’s permanent collection spans more than 5,000 years, from ancient Egypt to the present, making the institution one of the premier art museums in the South. The Museum’s collection provides educational, aesthetic, intellectual, and cultural experiences for the citizens of North Carolina and beyond. The 164-acre Museum Park showcases the connection between art and nature through site-specific works of environmental art. The Museum offers changing national touring exhibitions, classes, lectures, family activities, films, and concerts.