LuMee is a revolutionary front-lit smartphone case that is changing the way people take pictures from their phone. It’s obvious that everyone wants to be in seen in the perfect lighting and LuMee is the type of innovation that allows you to shine at your brightest. The beautiful and iconic Kim Kardashian West recently shared how much she loved the case saying “I really love my LuMee case so much.” Recently, I had the opportunity to speak with Allan Shoemake, the co-founder and partner of the brand. Here is what he had to tell me…
Sarah Afshar: For those individuals who are unaware of the LuMee case, can you kind of shed some light on what the LuMee case is and what it does? Tell me a little more about the LuMee case…
Allan Shoemake: Yes. The LuMee Case is the first (and patented) smartphone case to offer front facing lighting. The case has lights around the edges to create perfect lighting for the best picture. Think of a lighted make-up mirror, that bathes the user’s face in soft, beautiful, professional quality lighting.
SA: Behind every great creator, great genius lies a source of inspiration. I have to ask, what inspired you to create the LuMee case?
AS: I have been a professional photographer for the past 25 years, photographing CEO’s, United States Presidents and celebrities, so I understand the importance of great lighting. When my daughter was in her freshman year at NYU in Florence, Italy, we would Skype once a week. Her dorm room offered very little in the way of good lighting, especially in the evening. I thought, why are there no lighting solutions available, especially with so many front facing cameras and laptops. So, I rigged Christmas lights around my laptop and the first LuMee prototype was born! Other colleagues suggested transferring the technology to smart phones and we applied for our patent.
SA: One thing that I really love about technology is the fact that it evolves faster than most things. Is it true that you really use LED lights in the case?
AS: So true. We use small high quality LED lights to surround our case with the perfect color balance. This enables us to offer bright lights without the heat or battery drain. And yes, we have a rechargeable battery built into the case so there’s no battery drain from the phone itself.
SA: Selfies really capture the moment and are quite popular right now. How will the LuMee case improve my pictures in terms of resolution and overall quality?
AS: Yes, indeed. One thing about smartphone cameras was that they produce a lot of noise (multi-colored pixelation) when used in low light situations. The LuMee case solves those problems. It offers a soft lighting and gives you the perfect selfie, or FaceTime or Skype session anywhere, anytime. Also it’s great for applying make up on the go or just used as a functional flashlight. Very convenient!
SA: This case if fantastic for improving pictures, but will the LuMee case protect my phone?
AS: Thanks so much! Yes, the LuMee case is made out of a tough ABS plastic material and will protect your phone when dropped. We are constantly making improvements to our case to make it even more protective as well. We understand that it needs to be both functional and fashionable.
SA: Why should one choose the LuMee case?
AS: One of my pet peeves on social media was all of the bad self images, sometimes wondering, “why even bother posting that poor image?” Then I realized that the folks posting wanted to memorialize their outing or date or get together, or location, they just did not have any way to light themselves. Now, that problem is solved with the LuMee case. At the touch of a button, everyone can now have perfect, beautiful and professionally developed lighting wherever they happen to be.
SA: For all of those smart phone users and technology junkies (including myself), what would you like them to know? What is next for the LuMee brand?
AS: I’d like them/you to know that LuMee is not just a great product, but a great and rising Brand. We have partnered with Kim Kardashian West, who understands social media and is a fashion mogul, and Robert Pedersen II, the founder and former CEO of ZAGG, who is now our CEO.
LuMee has a focus on innovation in a perfect way like has not been done before. Look for a great new lineup this year with everything from new designs of our patented LuMee Case, to product breakthroughs and an expanded lineup. You’re going to want to stay tuned!
Currently, LuMee offers smartphone cases for the iPhone 5/5S, iPhone 6, iPhone 6 Plus, iPhone 6s, iPhone 6s Plus, and Samsung Galaxy S6. For more information visit LuMee today.