Sneakers create about $1 billion in revenue each year and, for fans of sneakers, SNEAKMART is a company that will prove to be endlessly interesting. SNEAKMART is an app and website that launched in the United States on April 28, 2016, aiming to become the go-to place for sneakerheads to discuss sneakers, buy sneakers and sell sneakers.
SNEAKMART is also a company that is owned and operated by its 17-year-old founder Anthony Debrant, a French-born businessman who started the organization after being unhappy with the clutter of “run of the mill” sneaker resale platforms. “I started getting interested in sneakers when I was 12,” Anthony said in a recent interview. “I loved Air Jordans and Nikes and, from there, I expanded into other brands. I currently have between 60 and 70 pairs of sneakers.”
Anthony got the idea for the SNEAKMART app when he was visiting Washing D.C. with his family and couldn’t find a pair of sneakers that he was looking for. After Googling them, he found them on eBay and realized that there was no special website, app or platform dedicated entirely to sneakers and fans of sneakers. “I’m a sneakerhead, and I decided right then that I wanted to create something for other sneakerheads,” he explained.
Anthony embraced his entrepreneurial spirit and diligently worked to create an app that would contain the precise platform he envisioned. Since SNEAKMART is focused on the concept of enabling users to buy shoes, Anthoy felt that it was very important to keep costs low. “When someone buys a sneaker from SNEAKMART, we only take 5% of the commission from each sale. That’s the lowest commission of any sneaker seller in the industry.”
After two years of hard work and painstaking preparation, Anthony launched his online website and mobile app platform. He hopes that users will use SNEAKMART to sell shoes, buy new pairs and find information on all the upcoming sneaker releases. It is an especially useful website for people who customize sneakers or redesign standard sneakers and are looking for consumers of their wares. In short, SNEAKMART is intended for individuals who are looking for new, limited and classic sneakers; it is a fusion between an e-commence platform and a social network bringing innovation with a unique app. The online website and mobile app will house thousands of products that range from highly sought-after new releases to classic retro brands from the 1990s and early 2000s. Users will find brands like Jordan, Nike, Adidas, Puma, Asics, Converse and more. Essentially, SNEAKMART promises the following:
· Cheapest transaction fee on the market at 5%
· Digital community for passionate sneaker lovers that was created by a sneakerhead himself
· Easy to use site and app where users can control their contribution
· No physical location playing the middle man – this is strictly an online marketplace
· Users can set whatever price they want
Each user will be able to create a personalized page (both on the mobile app and website) that is reflective of his or her unique sneaker preferences. Items can be easily uploaded to the app through a user’s camera phone, and there is no restriction on pricing. Similar to the innovative app, the multifaceted website allows users to buy, sell and trade sneakers while also staying up to date on the latest news and information related to the sneaker culture, including trends, new releases and more. To help guarantee the highest quality of sellers, the platform features a rating system for consumers to rank their buying experiences. Membership to the site and the downloading of the app are free of charge to consumers.
“In creating the site’s interface and mobile app, our goal was to make something that was less sterile and more interactive, as mobile is the go-to search tool for sneakerheads,” Anthony added. “In doing so, we believe that we deliver what consumers want – a trusted, reliable and easy-to-use resource that is far different and better than other sites that currently exist.”
Anthony readily admits that, so far, the most exciting part of the development of SNEAKMART has been watching the company grow from a mere idea into a reality, yet his hopes for the future are far grander., “In ten years I hope SNEAKMART is the most well-known place for sneakerheads to gather. We want to foster the social community of sneakerheads and remain up-to-date on the technology and latest styles of sneakers. For that reason, I don’t plan to expand into other kinds of shoes. This company will be for sneakers only.”
To learn more, visit the official website of SNEAKMART. Also, stay tuned for news about a giveaway that is soon coming to Twitter, Facebook and Instagram!