The Las Vegas desert oasis has been enticing travelers since the early nineteen hundreds. Why shouldn’t it? It’s a city founded on endless entertainment, elaborate lifestyles, and big wealth the average visitor doesn’t see. With over 40 million visitors per year, many of us have spent our fair share exploring the glittering oasis. This is a place where anything goes, and the worn out mantra of “What happens is Vegas, stays in Vegas.” is nothing more than a clever campaign from the tourism board. But when more corporate global citizenship is put into action, it’s time to share.
That’s what happened last week when the ‘Sands Give Back Bank’ provided $100,000 in support to 5 charities voted in by employee majority. Though $100,000 is a drop in the bucket to this type of corporation, more like an evenings dinner, it’s worth acknowledging the giveback impacting individual lives.
When The Sands began their ‘Sands Cares’ giveback program two years ago, the focus was on making the community of Las Vegas a better place to live. This included programs that incorporate the opinions of their employees, utilizing the voting power of it’s local team members to garner 3,000 votes that would ultimately determine the funding of the 5 Las Vegas Charities. This is what the 2016 Sands Cares giveback program looks like: Five charities receive $10,000 each, and the one with the most team member votes, receives and additional $50,000 for their programs. Here are the top 5:
HELP of Southern Nevada
This is a program maximizing social services for addicts, homeless, families and youths. HELP of Southern Nevada was started by the Junior League of Las Vegas and was incorporated in 1970. It is a 501 (c) (3) organization. Growing to serve over 100,000 people annually, they continually look for ways to expand on programs that provide for those in crisis.
The Shade Tree
Local Las Vegas is supported by Shade Tree services providing safe shelter to homeless and abused women and children in crisis. This is a place where abuse survivors and women and children can look forward to a brighter future, training, and life changing services that can help them regain their stability, dignity and self-reliance.
Communities in Schools
The story of Communities In Schools began in the 1970s when the founder decided to bring more resources inside of pubic school and remove barriers to success for K – 12 students who were in impoverished locations and vulnerable to dropping out, and not receiving the valuable education needed to succeed. They have served nearly 1.3 million young people to date.
A feeding America affiliate, their mission states that “Together, we can feed everyone”, a daunting task even in our modern day society that see millions of people in our country going hungry. They help with adult and childhood nutrition, snap programs, and backpack meals to ensure a healthy diet. You can get involved by hosting an event, and contacting them directly.
US Vets Las Vegas
The LV facility for US Vets provides shelter and transitional beds for those returning to civilian life and at risk Veterans. Among some of their services are, counseling, job assistance, drug and alcohol assistance, and case management. Last year they assisted over 17,000 vets in need of services and support.
“The connection between helping community organizations who do such important work and letting our team members be part of that process is a win-win for the company,” said Ron Reese, senior vice president of corporate communications at Las Vegas Sands. “Sands Give-Back Bank was designed to support two of our core corporate social responsibility values – our people and our communities.”
What Las Vegas has to offer seems overly indulgent in comparison to the tasks and needs of these individual nonprofits. Remembering so many of those behind the scenes can make for a huge shift in social good, and allow for more corporate and individual programs that drive impact.
Charities are not an inexpensive undertaking, and corporate sponsors make all the difference when they can give a portion to foot the bill. Each of these charities has something to offer, people who utilize them and of course, will continue to need support. Deciding if your corporation or small business will follow the growing trend of transparent corporate citizen programs and donations is an individual matter. In the meantime, we can look forward to The Sands Corporation and others doing their part. The sands also provides Sands ECO360 as a sustainability program for environmental shift.
To try out one of the Sands properties you can book online at the five-diamond Venetian and Palazzo resorts. If you’re looking for off the beat things to do in Vegas, try scuba diving at Shark Reef, being a dolphin trainer for a day, or drive with Richard Petty NASCAR racing.